Posts Tagged ‘Trade Show Flooring’
Posted on: March 6th, 2015 by Stag
It is a New Year and time for the 2015 Consumer Electronics Show (CES) in good ‘ol Las Vegas. If you have never been, or if you have somehow never heard of the CES; you’re in for a treat. Every year the CES showcases the newest in digital, computer, television, and even vehicle technologies. You can find everything from the new 90 inch 4K television to a fully automated self-driving car. This year the show was one of the largest they have had. It took place in the gigantic Las Vegas Convention Center as well as three additional hotel convention centers.
That is a lot of tech in one town, and certainly a lot of trade show flooring being set up. To add it up it would be literally miles and miles of foam tiles and carpet tiles lining these gargantuan convention floors. From booth to booth, from new PC gaming platforms to the newest and thinnest cell phones; it is a variable plethora of tradeshow flooring spanning the whole of the show. I mean, there was s0 much of the interlocking foam mats in use that the CES could have easily been a trade show for the trade show flooring at the same time.
So the next time that you’re at a trade show of any kind; while you’re taking a look at the latest items, take a moment and look down. Because you’ll also see all flooring on display as well.
Posted on: January 12th, 2015 by Ben Gonzalez
It’s tradeshow season and that means new electronics, products, services, and meet and greets for just about any “industry” you can think of. As such, I’ve been inundated with all kinds of rapid fire updates on the latest smartphone announcement, startups, recording equipment, religions, science developments, etc etc. It’s been kind of hard to filter through all these things on my subscription newsfeed since I only have so much time and I can’t read EVERYTHING that comes my way. So in an effort to filter through the vast majority of these events, I have a tendency to focus on the two biggest ones that I even care about this year, NAMM and CES. These tradeshows are basically music and consumer electronics tradeshows respectively and for me, that’s pretty much everything I am interested in. The term “interested” being a gross understatement.
Among the many pictures that I see for these huge (and I really do mean, absolutely SPRAWLING events), one thing that continues to blow my mind is how many of these exhibitors are still using the same old carpet and padding provided by the event venue. Not that there is anything wrong with that but I would just imagine (taking my own bias into consideration here) that people would take a hint from the tradeshow booths and operators that are using some form of trade show anti fatigue mats. Even if it’s not ours! Picture yourself as an exhibitor. You’ve got this fancy booth, lights, desks, and a fancy display array for your latest gadget. Be it a new tablet, pocket size camera, or a magic remote for your new electronic toilet and you’re at this thing talking to various attendees. Be it online correspondent for various blogs, news outlets, or just your average joes (a rarity since tradeshows are usually reserved for industry insiders and not the general public) you will be standing by your booth for 8 – 12 hours DAILY. This is absolute torture on your feet and if you are fatigued considerably more by 6pm than you were at 6am, there’s a good chance that standing on a thinly padded carpet overlay is not helping.
Alternatively, just about every single customer that uses trade show flooring would never ever go back to not using it. Forget the various aesthetic options available from wood laminate finishes and grass green carpet tops, but the anti-fatigue benefits alone are tremendous and that is no overstatement.
Posted on: June 5th, 2014 by Chris Aviles
Are any of you guys on Twitter? You should follow @MATTtheMATguy. He’s a co-worker and this kid is bonkers, he’s so excited to be out in California and tweeting for the first time that literally everything excites the daylights out him. Every time he discovers a new product, he acts like he discovered the Holy Grail; He then proceeds to give us real time updates of his retweets, favorites and follows. It’s cute because he’s young and I like seeing anybody get excited about anything but I don’t need the updates. (sorry Matt)
There was one thing he mentioned that I actually thought was worth sharing because maybe you don’t know. We have a huge variety of trade show flooring. There’s carpeted tiles, wood laminate, rubber topped, and premium soft foam which all come with borders. That’s not the news, you guys know that. The news, which apparently is getting people excited on twitter, is our tiles are in-stock and usually ship same day! I know how often business or tradeshow opportunities pop up that you may not be too prepared for and ultimately have to pass, so this could really help a lot of you. Aside from having a large selection and great quality tiles (far surpasses the quality and selection you might find in a Home or Hardware store), we have competitive pricing AND every shipment is triple checked so your order arrives not only quick but correct.
So if you need versatile interlocking tiles for your next tradeshow, let us know; We’ll be sure to get you the best tiles for your booth quick and for the very best price.
Posted on: April 1st, 2014 by Ben Gonzalez
It’s too damn hot this year. Seriously. There was no winter this year. Quite literally, the coldest it got was about 40 degrees Fahrenheit and it lasted for about six and a half hours over the course of a cloud less evening sometime in January. It was pathetic and just another wonderful reminder that it’s about time to get the hell out of the San Fernando Valley. On the upside, it’s January, people got money to spend and a few trade shows are going to be taking place over the first quarter of the year that appeal to my inner conflicted and rightfully dichotomized consumer self. Namely, NAMM and CES! WOOHOO!!!
Oh the joy of newly announced products in the world of music and audio recording technology at NAMM, and everything electronic at CES. Among the hustle and bustle of eager vendors, enthusiasts, and consumers alike over softwood trade show flooring and carpets, you can feel the rush of fresh dollars signs ringing up behind the eyelids of everyone involved. The sheer magnitude of these events is enough to boggle the mind of someone not used to BIG and LOUD events outside of music festivals.
Without getting into too much detail, a who’s who of the corporate world of consumer electronics use these spaces to announce their next hot product. 4K televisions being demoed by young Nebraska coeds in bikinis paying their way towards a (possible) internship at one of these companies. After all, that tuition isn’t going to pay itself, unless of course, you’re on that academic scholarship. Which seems unlikely if your most basic avenue towards future employment is an unpaid gig strutting your silky smooth skin and complexion in tacky make-up and un-necessary (or is it) near-nudity to make sure one of the largest miners of conflict minerals breaks a profit on that new TV at the end of the fiscal year… but I digress… I’m pretty sure I said I wouldn’t get into too much detail…
It’s too hot.
Posted on: January 9th, 2014 by Kelly Green
The ubiquitous Tradeshow, they are a fact of business life and they are everywhere. Trade shows are utilized by practically every industry in the nation if not the world. Whether you are a race car enthusiast, Foodie, defense contractor, Sci-fi fan, health care industry professional, educational provider, movie industry exec, or even want to have a booth at a Tradeshow that shows products for use at other tradeshows. Tradeshows have withstood the tests of time because, they work. Tradeshows have survived every technological advancement and have even thrived because ultimately, people buy from people.
So what are some of the factors that can lead to Tradeshow success? How about your choice in flooring? Branding yourself and your product literally starts from the ground up and what better way to start the branding than having a reliable, attractive trade show flooring beneath your booth supporting the direction you want to take your look and feel of your tradeshow presence.
Do you want to showcase an upscale look with faux wood floor? How about bright colors, accentuating a techno vibe area? Urban tough with a soft rubber flooring look? How about the warmth of a softcarpet that is still tough enough to withstand those 4” spiked heels of your display model. Go completely commando (your booth, not you personally) buy utilizing our SoftCamo tiles, perfect for accentuating the latest in duck blinds, guns, or the occasional assault vehicle.
You need to consider all aspects of what will set your booth, display, or pitch, apart from all the other vendors hawking their wares. According the Journal of Marketing, how you brand your booth by its look is tied for second in importance to the consumer along with the presence of knowledgeable personnel. These two components are secondary to preshow marketing in establishing a successful tradeshow appearance. Would you willingly give up almost a third of your “hook” because you want to fly on the cheap? NO! I say, dive in with both feet and obtain the most fantastical, vibrant and durable floor that you can find. Boldly design your booth from the ground up and get that tradeshow flooring that your company deserves! And remember BUY AMERICAN! (American flag can be simulated by purchasing 6 blue, 7 red and 12 white softfloor tiles.)
Posted on: August 16th, 2013 by Kelly Green
Hello true believers, we are back to Blogsville after taking some time off for the Independence Day Celebrations. I realize that many of you must be burning with desire to learn what tidbit of knowledge the “MatsMatsMats.com Blogging Krew” has in store for you.
By now you must have realized that each blogger has their own special style of imparting valuable information to you.
When Chris speaks of anti fatigue safety mats or home flooring, he always waxes poetical as he pulls deeply from his own life’s journey. Sentimentality and pathos, at times, run rampant as he waxes poetically from entrance mats to trade show flooring. One can almost imagine him in a dingy little loft, laboring over his latest treatise, “Somehow I must REACH THEM!”
Ben, on the other hand, often slings cold hard facts about like a fry cook with 10 orders on his docket. He does this with a surgeons skill whether talking about Yoga Mats or rolled rubber flooring. “I found myself pondering in very deep ways the nature of the universe”. Yes, my friends, our Gentle Ben is a conundrum wrapped in an enigma, surrounded by a mystery which has all been stuffed inside a philosophical musician who blogs about floor coverings.
Stag is much like a cartoon character. “STAG SMASH!” As an example of this unrelenting verbal violence, I render forth these typical “Stagisms”. “I started hacking and chipping, and banging away on this little project of mine.”, “. . . we all know cats are very finicky and picky. . .” completely and utterly annihilating the rented skates”. THERE! Have you ever HEARD of such unfettered rage? His takes on martial arts flooring and all things excersizish are legend.
I, of course, am your sweet voice of reason; I present useful and pithy dibs and dabs of knowledge reaching from Anti-fatigue mats to Zafus. I illuminate and elucidate with a certain je ne sais quoi. We all have our market of fans and followers as each of our voices are unique and highly defined. Except for Stag, he’s just scary.
Posted on: August 12th, 2013 by Chris Aviles
One of the great things about living in California is I’m so close to entertainment at pretty much anytime. This last weekend I was in Hollywood taking a stroll down the walk of fame looking at all the people, and there are a lot of people to look at. Aside from the normal character actors like Johnny Depp look a likes or Batman walking around there are your good ol’ fashioned masses of unwashed locals. I’ve met spacemen from the future warning about the end, Marilyn Monroe’s ghost and some people that aren’t just celebrity impersonators, but people that actual believe they’re said celebrity. It is very entertaining, but very weird at the same time. After an hour or so I have to take solace in the many many stores, who’s merchandise is often as entertaining as the people outside.
While looking around the Harvey Davidson store, I came across one of our products being used in such a simple way, I can’t believe I haven’t thought of it before. In the display cases, the store was using one of our textured SoftFloor tiles as a display surface. So simple and kinda cool looking. The soft floor tiles didn’t look out of place or like a cheap alternative to something, it actually fit in well. The shelves they had were glass, so the colored interlocking tiles gave some depth to the case and made the product pop. Most of the products in that store are black, so they used a contrasting gray tile. Ant the interlocking teeth just sitting exposed gave It a cool off beat look that I liked. The softfloor tiles are often used as trade show flooring or as playroom flooring, but hey sure found a good way to use too!
Once again, one of our many products has yet another use. So whether it’s at a craft fair or trade show, our soft floor tiles can add a different look and be a simple way to highlight your products. There’s a wide variety of colors and styles which makes it easy to change up color combinations to match the product or season. I wish I would have had this idea for the fourth of July. I can already envision a white rectangular table with red and blue tiles as the surfaces for appetizers!
Posted on: April 17th, 2013 by Ben Gonzalez
Luckily for our customers, we do our best to navigate them through the various pros and cons of anything from 3/16″ PVC yoga mat vs the 3/16″ natural rubber yoga mat or 1-3/8″ thick crosslink vs 2″ thick. This,
however, can’t guarantee against the guiles of a stubborn customers who despite their best intentions and frugality do come into play in our daily routine.
Our SoftWood flooring is one of our most popular items and one of the ones surrounded by this exact kind of issue. A soft EVA foam with a nice laminate top emulating various wood tones like cherry, walnut, and two shades of oak are a perfect additions as kids playroom flooring, a family room in the basement, or most commonly, display booths at trade shows. This is where it gets ‘controversial’. While these tiles are very durable, a trade show has higher than normal amounts of actual foot traffic. A good portion of this foot traffic can be women’s (or men’s… we don’t discriminate) heels. While it depends on the type of heel and the person walking on it, we stress that THEY CAN but won’t necessarily leave an imprint or permanent indentation. In the worst case scenarios (happens less than 1/100 times!), a tile might even get punctured. It’s stressing these kinds of points to our customers and having an honest dialogue, as opposed to just driving a sale, that really makes a customer feel comfortable making a decision to purchase something online from a person across the country they can’t even see.
One of our recent customers, Allan from Picaboo Yearbook, just sent me this today:
“Hi there, Love the [trade show flooring] floor, it is a great compliment to our booth. I think I may have sold 2 more floors for you to other exhibitors. I gave them your company name. Thanks for your help!”
Posted on: March 22nd, 2013 by Chris Aviles
I donâ€™t like getting older, but who does? Lately itâ€™s become very apparent that Iâ€™m transitioning into an actual adult and it really frightens me. I know we are technically â€˜adultsâ€™ when we turn 18, but I think we really become adults during certain events.Â For the most part my life hasnâ€™t changed in years, I thought I was an adult when I moved into my own place- but since then Iâ€™ve had the same friends, job and done the same things almost every day.Â Lately little things are changing- Birthday celebration at a bar or club are turning into brunches. Iâ€™m being invited to baby showers, weddings and house warming parties and my friends and I are even planning a trip to Mexico as a last hurrah.
I get more calls to babysit on a Friday night than I do to go out, itâ€™s really depressing.Â Furthermore, I recently applied to go back to school and found that Iâ€™m so old, my parents income is no longer a factor when it comes to loans.Â Thereâ€™s just too much to think about and not enough time to do anything!
I was asked to babysit last minute a few days ago and normally itâ€™s no problem! I have a play carpet,Â soft wood tiles, some toys and lots of Disney movies- so Iâ€™m always prepared.Â But just like us adults, sometimes we need an upgrade. It might be time to start looking at other softwood flooring alternatives for my house. The soft wood flooring is ideal as trade show flooring, but Iâ€™m thinking our lightweight wrestling mats will be a good alternative as the kids get older.Â The smaller sizes come in one piece and with slotted backing, can be rolled up and stored easier than the tiles. Also, since this mat is intended for wrestling, the foam is more dense and the surface is a lot more durable. Not to mention it can be made with microban protection, so all those little germies weâ€™re concerned about wonâ€™t be a problem.
Posted on: November 21st, 2012 by Stag
I am a geek; yes I said it and certainly whole-heartedly admit it with great pride and gusto!Â Since I was just a wee one I have been going to Trade Shows of all kinds.Â I used to frequent the Los Angeles Auto Show every year with my father.Â From my teenage years and even into my 20â€™s I attended the Anime Expos in Los Angeles with my friends as well.Â Every one of these conventions would have its Trade Show floors, filled with products, samples and the variable eye-candy abound.Â If you have ever been to, or participated in a Trade Show of any kind you will know that they magically transform an industrial floor space into an appealing show floor for each companyâ€™s products.Â
But how do they transform a barren, open concrete floor into something visual appealing and yet highly functional?Â They do so with our various versions of Trade Show Flooring.Â Â Â From ourÂ Interlocking foam mats with texture tops, to our carpet top interlocking floor tiles, or even the marvelous wood film laminate top interlocking foam floor.Â You can findÂ these flooring tile at almost every trade show you visit. Whether youâ€™re checking out the newest or oldest in vehicular madness, or the cosplay shenanigans of the Anime floor; youâ€™ll find yourself standing on our Trades Show Flooring.Â Also as a side note, if youâ€™re not familiar with cosplay, look it up; just grown adults dressed like comic and anime characters.Â Itâ€™s great for chuckle or two!
So the next time your favorite convention, take a peek downwards and notice not just the products on the floor, but the floor itself.Â Youâ€™ll be amazed by the variety and amount youâ€™ll find of our Trade Show Flooring.Â Happy Hunting, and Happy Holidays!