Posted on: October 24th, 2013 by Kelly Green
Commoditization has become the buzz word for practically every product oriented industry nationally if not globally. The definition is easy to understand just as is its rapid acceptance by John Q. Public.
Commoditization is the perception that any given product should only be identified primarily by its price. Therefore, unless specific attributes are noted and defined, all seemingly like items are considered to be of equal value. Price alone then becomes the bottom line.
I understand this; we all want the best we can get for the least amount of cash outlay. It’s a natural drive to want to maximize our own hard earned dollar and still acquire the best materials and creature comforts that we can. It’s the whole “I hate Wal-Mart’s employee protocols but I need their prices.”
Here is the conundrum. It can be found in the old saw, “You get what you pay for.” Sure, you can go to a Wal-Mart and purchase a “rock bottom, discounted, I don’t have to pay shipping” bit of rubber flooring but what you give up in the process can be jaw dropping.
As an example, here at Matsmatsmats.com, we use a consultative sales approach. You tell us what you want the product to do and we give you options based on your need. Will the average clerk at the local “Floor and Go” take the time to understand that you are purchasing the flooring to meet a city ordinance, or provide safety for a special needs child. If they did understand, would they have the expertise to guide you through the various selections of flooring materials and suggest the ideal surface or product? They most likely would not have the experience, knowledge or passion for the product that a dedicated salesman would have.
Nowhere in a listed price can these valuable attributes be quantified and “priced”. It may mean the difference between getting merchandise that will work and getting the exact item that will fulfill your needs. On staff here at MatsMatsMats.com we have several representatives who specialize in specific product lines from yoga equipment to commercial flooring. We all have general knowledge of our entire product lines but no one can get shipping quotes for odd sized or overweight freight like Big Ben G. Chris A. can produce quotes on multiple items on the fly as he processes with an almost eidetic skill the multitudes of products and accompanying prices. And as we all know STAG SMASH! He excels at computing the best discounts that can be offered in a fraction of the time it takes anyone else. I, as ye olde thyme hoofer, offer a sweet and sympathetic ear with a specialty in the dance flooring and equipment department.
Every bit of our expertise is available to you, the consumer, via a mere phone call or email.
Posted on: October 14th, 2013 by Kelly Green
The decision to attend a trade show isn’t one that should be taken lightly. Whoever attends will miss that time in productivity around the office, the price of admission must be paid, food must be purchased, lodgings arranged, wives lied to. . . er . . .appeased. . . er. . . brought to the function. . . uh, yeah, we’ll go with that. The decision to run a display booth is even more of a gamble. How much floor space to rent, the design of the booth, which product line to push, and who to put in charge.
With so much riding on this investment of time and money, start by building your display from the ground up. Literally, start with the tradeshow flooring. A standard 10’x10’ booth will require 25, 2’x2’tiles. Breaking it down further that is 16 interlocking floor mats or tiles for the perimeter and 9 for the interior. With a two color scheme, there are a gazillion different looks that can be created. If you format the tiles to your company’s colors, you will be able to create a unique look and feel, tailored to your specific branding model.
The SoftFloor, SoftCarpet, SoftWood, SoftCamo, and SoftRubber tiles can be delivered to your corporate office or alternatively you may have it delivered to your trade show location. There are also a variety of carrying case options that you can order to make the set up and break down that much more convenient.
Please keep in mind that some floor tile is more appropriate for certain merchandise, displays and stiletto heels (If you are lucky enough to have someone in your booth wearing stilettos. Unless it’s Bob from accounting, then probably you’re not as lucky as you could have hoped)
The interlocking rubber tiles can be used for just about anything less than cars on a spiked pogo stick, However if you are selling tanks on pogo sticks I would recommend our all rubber, Tuff and Easy Tiles.
Posted on: October 1st, 2013 by Kelly Green
High Performance Matting Systems (HPMS) are all the rage. A high performance matting system for commercial outdoor entry mats should follow “the rule of 15s”. The rule of 15s state that any HPMS should consist of the following:
1. A 5’ scrapper runner outside the facility,
2. A 5’ scraper/wiper in the entrance way and
3. A final 5’wiper mat to trap any excess detritus material and liquid that may have escaped the first two mats.
You may ask, “Why is this so important?” Well, if you were my child asking this question you would be told, “Don’t speak with your mouth full and finish your pancit.”
Of course, you aren’t my child, so I may as well answer.
People who use commercial mats should have a high performance matting system in a facility that has foot traffic of 50 people entering and exiting the building twice a day (four times a day if they eat lunch outside the facility.) will prevent an average of 23 pounds of soil and other debris from entering that facility over a 1 year period. It costs on average $500.00 PER POUND to remove this gunk in chemical cleaners and labor.
I just saved you $11,500.00 per year. You may thank me if you wish.
Here are more side benefits of the High Performance system.
1. If you are required to fulfill a “green initiative” or your company has a “green mandate”, you can proudly show the HPMS as a huge factor in the reduction of the use of harsh, non-environmentally friendly cleaning chemicals.
2. SLIP AND FALL accidents cost money . . . lots and lots of money in potential lawsuits and lost labor. With a HPMS these typical “I slipped on the goo that Troy from accounting tracked in from the parking lot”, are preventable. 100% PREVENTABLE!
3. HPMS outdoor entry mats are more durable and generally have longer warranty coverage than your typical average entry mats or rental mat service.
4. Health considerations. Let’s face it, it is a gross, messy world out there and people will put their feet on just about anything including where you sit, let alone where you eat. Just the thought of where your nasty shoes have been is making me want to spray myself with Lysol and cower in the safe room.
There now, I have saved you enough money to buy a small car, helped you move forward in fulfilling your federal obligation of going “green” so you don’t go to prison , saved you from dozens of frivolous lawsuits and prevented you from contracting the plague.
Now, sit down and finish your pancit, then order these mats already.
Posted on: August 29th, 2013 by Kelly Green
MAYO CLINIC APPROVES OF YOGA FOR STRESS RELIEF
Stress. It’s everywhere. A ringing phone at the wrong moment can send me flying through the air, shrieking like a goosed intern . . . not that I’ve ever goosed an intern. . . . Or a waitress . . . or a nun . . . moving on.
Even the “DING” of an arriving email can send my anxiety levels to “Houston, we have a problem” levels. So what can we do in this day and age to help alleviate some of that pent up stress? One possible avenue of relief has recently been suggested by the Mayo Clinic.
“Yoga is a mind-body practice that combines stretching exercises, controlled breathing and relaxation. Yoga can help reduce stress, lower blood pressure and improve heart function. And almost anyone can do it.”
Yoga has many styles, forms and intensities. Sometimes a yoga mat is all that is needed for a beginner or advanced student. Other times a prop like a stretching strap or a Bolster may be part of your experience. Jo-Sha mat wipes are also available to be sure whatever you’re using is clean and smells good.
Hatha yoga, my discipline of choice, is good for stress management because of its Tai Chi style of slower, gentler movement. Hatha is also one of the most common styles of yoga, classes are easy to find and literature abounds. Besides, did you know there are eleventy -gajillion postures that have “prone, seated, relaxed, or rest in their names? But I digress. Most people can benefit from any style of yoga — it’s all about your personal preferences. Mine just happen to consist of sitting, relaxing, resting and proning.
The core components of hatha yoga are:
Poses. Yoga poses, also called postures, are a series of movements designed to increase strength and flexibility. Poses range from lying on the floor while completely relaxed to difficult postures that may have you stretching your physical limits.
Breathing. Controlling your breathing is an important part of yoga. In yoga, breath signifies your vital energy. Yoga teaches that controlling your breathing can help you control your body and quiet your mind.
The potential health benefits of yoga include:
Stress reduction. A number of studies have shown that yoga can help reduce stress and anxiety. It can also enhance your mood and overall sense of well-being.
Improved fitness. Practicing yoga can lead to improved balance, flexibility, range of motion and strength. And this means you’re less likely to injure yourself in other physical endeavors or in your daily activities.
Management of chronic conditions. Yoga can help reduce risk factors for chronic diseases, such as heart disease and high blood pressure. Yoga might also help alleviate chronic conditions, such as depression, pain, anxiety and insomnia.
Once you decide on your style of yoga, head on over to the MatsMatsMats.com website and have a gander at all the different items that you can buy to get the most out of your burgeoning quest for yogism. Yoga Mats, Bolsters, meditation cushions, pillows, blankets, towels, blocks, benches, wedges, straps, cleaning wipes, disinfectants, and so much more.
Posted on: August 23rd, 2013 by Kelly Green
I recently took a sick day off. For unknown reasons, I had a gland infection under my jawline that made me look like a squirrel harvesting acorns. Not only that but my eyes were reacting to some kind of irritant (I thought it was my mother-in-laws cooking but I could be wrong). Along with this came a nagging temperature, also known as a low grade fever. Is there anything more demoralizing than looking like a rabid wombat and feeling like a piece of meat in a toaster oven? I just wanted to sleep and call it a day. Problem was I could not get comfortable. Twisting this way and that way, I started looking at the bathroom tiles with longing, knowing that the coolness would be a balm.
Enter the Shiatsu Thai Massage Mat, this amazing, comfortable mat wicks away the sweat and keeps me cooler and more comfortable than anything else I know. Although the original purpose was for giving and receiving a massage, I have found it perfect for the rogue nap and camping. It provides a clean, soft platform to ease into slumberland and along with a zafu pillow “borrowed” from my wife’s collection of yoga meditation supplies. I was able to get a comfortable and cool few hours of rest while still able to tell my spouse that I spent the day with her meditation equipment. I merely leave out the part where I am snoozing.
If I had been thinking clearly, I would have added a silk eye pillow fresh out of the freezer to soothe my swollen eyes. But I was already asleep and snoring before I even thought about thinking about maybe wandering in that direction.
Posted on: August 16th, 2013 by Kelly Green
Comic con San Diego has come and gone. Over 130,000 attended the 4 day event that celebrated the inner nerd and fanboi or fangurl lurking within us all. There were representatives not only from the comic’s world but movies, television, music, gaming, and art worlds. The display areas and tradeshow booths were on the order of “HOLY MOLEY!”
Yet in all riotous colors, seismic noise and swirl of dervish behavior, it seemed that something was lacking. The floors. No, the floors weren’t missing, there was no one plummeting to a cartoonish death into the sub- basement, the flooring was rather nondescript and decidedly “meh.”
I can’t believe that EVERY booth missed a golden opportunity to va-va-va-voom up the floor in their tradeshow booth with customized tradeshow flooring! Most opted for a standard soft carpet red or blue surface without any type of attempt to customize or separate the look from the booth next to them. Here was an opportunity for the walking dead to use soft rubber tiles to simulate the asphalt upon which so many doomed zombie chases occur. Or maybe a checkerboard pattern to call to mind the mind-games at the Dexter display. What about using softwood floor at the “Teen Wolf” display and mark it off with basketball decals? The most obvious miss to would be the Minecraft area. If you could take the SoftCarpet greens, browns, greys, blues and reds, you could practically duplicate someone’s Minecraft castle!
You could also use our custom Carpet Logo Mats to form just about any type of flooring look from M.C. Escher to H.R. Giger, OR how about a Giger Alien in an Escher stairmaze! (If you don’t know what I am talking about, bust out your handy Wiki on those names.)
One last choice, how about plain White Premium SoftFloor and hand out markers to the celebrity visitors and have them sign the tiles? Now you have a memento for future booths AND a cool way to show the cool visitors to your trade show booth! (or you could send them back to me at matsmatsmats.com as a gesture of love and goodwill.)
Posted on: August 16th, 2013 by Kelly Green
Hello true believers, we are back to Blogsville after taking some time off for the Independence Day Celebrations. I realize that many of you must be burning with desire to learn what tidbit of knowledge the “MatsMatsMats.com Blogging Krew” has in store for you.
By now you must have realized that each blogger has their own special style of imparting valuable information to you.
When Chris speaks of anti fatigue safety mats or home flooring, he always waxes poetical as he pulls deeply from his own life’s journey. Sentimentality and pathos, at times, run rampant as he waxes poetically from entrance mats to trade show flooring. One can almost imagine him in a dingy little loft, laboring over his latest treatise, “Somehow I must REACH THEM!”
Ben, on the other hand, often slings cold hard facts about like a fry cook with 10 orders on his docket. He does this with a surgeons skill whether talking about Yoga Mats or rolled rubber flooring. “I found myself pondering in very deep ways the nature of the universe”. Yes, my friends, our Gentle Ben is a conundrum wrapped in an enigma, surrounded by a mystery which has all been stuffed inside a philosophical musician who blogs about floor coverings.
Stag is much like a cartoon character. “STAG SMASH!” As an example of this unrelenting verbal violence, I render forth these typical “Stagisms”. “I started hacking and chipping, and banging away on this little project of mine.”, “. . . we all know cats are very finicky and picky. . .” completely and utterly annihilating the rented skates”. THERE! Have you ever HEARD of such unfettered rage? His takes on martial arts flooring and all things excersizish are legend.
I, of course, am your sweet voice of reason; I present useful and pithy dibs and dabs of knowledge reaching from Anti-fatigue mats to Zafus. I illuminate and elucidate with a certain je ne sais quoi. We all have our market of fans and followers as each of our voices are unique and highly defined. Except for Stag, he’s just scary.
Posted on: August 2nd, 2013 by Kelly Green
Among the biggest rivalries in history is Mother’s Day versus Father’s Day. Think about the disparity between the two:
Moms get flowers, Dads get ugly ties.
Moms get candy, Dads get whoopee cushions and flatulence jokes.
Moms get to eat out, Dads end up choking on barbeque smoke.
Okay, I admit, I don’t have a problem with any of this. In fact, given the choice of waiting for expensive food prepared by a temperamental French cook and grilling my favorite chunk of meat on a mesquite grill with an icy beverage and some 60’s bebop blaring, I’ll take the grill anytime.
I bet you’re wondering how this all relates to mats. Me too. . . Wait, I got it!
Just as there is a perceived disparity between the two holidays, there may be a perceived disparity between two of our exercise floor mats, it all depends on the end user. Consider sports that use mats like wrestling mats versus gymnastic mats.
A wrestling mat is not a gymnastic floor. Typically a mat used for wrestling has fantastic energy absorption properties. When a mass with terrific kinetic force comes to an abrupt stop, generally speaking, you want that mass to have a fairly cushioned landing area so as not to have said mass break, spindle or mutilate. There has to be some degree of “pillowing”.
Contrast this with gymnastic floor mats need. Rather than absorb kinetic energy, it amplifies and returns the energy and softens landings without reducing kinetic energy. Without this property, tumbling runs would rely solely on the limb strength of the athlete to obtain height and rotation.
If you were to wrestle on a gymnastic floor, it would look like an old cartoon as bodies would be slammed about like Bam Bam Rubble from the Flintstones manhandling Barney BAM BAM BAM BAM! Whereas trying to do a double back or even a running front Russian on a wrestling mat would take legs the size of a youthful Arnold Schwarzenegger.
I look at the sentimental cards and handmade artsy-crafty stuff that makes my beloved wife get all teary eyed on Mother’s Day and I think, “What the heck is that?!” Just as I am sure my wife think, “That tie looks like a clown threw up, please don’t let him wear that outside where people can see.”
It’s all about the end user.
Posted on: July 26th, 2013 by Kelly Green
So, you want to set up a home exercise area. One of the first things you should do is decide what type of exercise regimen you will follow. Aerobics, Yoga, weight machines, free weights, martial arts, Pilates, Zumba. All of these programs require specific flooring needs. As an example, let’s look at the difference between the flooring needs of free weights versus aerobics.
With free weights, consider these important factors.
Sub floor protection. Weights are . . . well . . . weighty, and are generally not made of feathers or fluff. If you don’t believe me, just drop one on your toe. You need a durable, high density, wear resistant surface with great noise absorption properties. Dependent on the amount of weight being used and the type of apparatus, my suggestion would be a recycled rubber flooring. One of the thicker rolled rubbers or maybe one of the Tuff n Easy interlocking tiles. Rubber flooring tiles are ideal for weight lifting because not only do they provide great floor protection but they also provide perfect footing, focusing on stability while incorporating anti-fatigue properties. Since the product is made from rubber, its wear and durability characteristics are assured. Besides, when lifting a bar, it feels cool when you put the bar down to have it bounce a little, proving how heavy it was.
Now consider the different criteria for an aerobic surface. Rather than being stationary, aerobics involve bouncing about like a rabid wombat in heat. (I looked it up in the Australian Wikipedia) Traction, energy return, anti-fatigue and comfort, tops the list of preferred properties. I would look closely at either the premium SoftFloor tiles or maybe even a carpeted crosslink rolls. The objective is to provide a springy floor with a lot of “energy return” rather than energy absorption. Traction is a major factor when utilizing more robust movement and softness is desirable for when you plop to the ground in an endorphin induced coma.
When looking for flooring, it pays to inform your sales representative as to the purpose you plan to put the floor to. “I want to set up an exercise area”, means different things to different people and we here at MatsMatsMats.com can be your consultative resource to find you the perfect floor for your needs.
Posted on: July 16th, 2013 by Kelly Green
For those of you who are considering setting up your own Yoga Studio, you may want to include in your list of necessary pieces of yoga equipment, the humble micro fiber towels. Besides the usual suspects of a yoga mat, bolster, pillow, wedge and a stretching strap, I would venture to say that the yoga towel is one of the most frequently overlooked prop.
I know that when I exercise, I perspire a great deal. When said perspiration drips into my eyes, blinding me or making it impossible to see through my now drippy glasses, I have a tendency to shout, “AUGH! I’M DONE” as I walk away. In the past this has worked on my wife and she reluctantly allows me to wander off to get the sweat out of my eyes and/or clean my spectacles.
However, came the day when I started the usual whining, “I’M BLIND! I’M BLIND!”, when I was smacked in the face with a soft, waffle weave, yoga towel.
“Holy Crap on a cracker man, you whine more than a three year old multiplied by Morrisey!” my wife observed.
Discounting the fact that I had to Google who the heck Morrisey was, I was fairly certain that I had been insulted.
“How do you expect me to yoga-ize when I can’t see and my eyes are all stingy?”
“Use the towel, crybaby”. (My wife considers calling me a crybaby the end of any discussion.)
I found out that these towels are available at MatsMatsMats.com in a face towel of full yoga mat size. It’s washable, absorbs tons of sweat and provides superior traction when your hands get sweaty.
So, if you are making a check list of supplies tools and props for your clientele or if you want a towel that is made specifically for use on a yoga mat, consider a hot yoga towel an essential yoga tool rather than an optional luxury.